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Ditch the Dial Tone: How Automating Reminder Calls Frees Up Your Front Desk (and Your Sanity)

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Welcome to another issue of the Glowelle Spark — your go-to newsletter for smart, sustainable spa growth.

Each edition is crafted to share practical, proven strategies that elevate client loyalty, boost revenue, and create a more elegant & profitable business behind the scenes

 In Today’s Issue

We dive into a small switch that delivers massive mental clarity for your spa staff, improves your client experience, and keeps your front desk from becoming a call center. Spoiler: it’s not another app you’ll forget to use. It’s smarter.

Have you watched the 3-part video series Luxury Spa Growth yet?

Learn how top spas are turning one-time visits into lifetime VIPs by clicking here! 💌

🔥 Bold Truth:

If your team is still calling clients to remind them of appointments, your spa isn’t just behind—it’s bleeding time and money.

Let’s be real. In the world of five-star facials and luxe lash lifts, your receptionist should not sound like a robocaller in heels.

💁‍♀️ A Story from the Spa:

Last winter, a stunning boutique spa in Scottsdale had the front desk staff manually calling 30 clients a day for next-day reminders. Between voicemails, call-backs, and wrong numbers, their front desk manager was running a communications marathon before 11 a.m.

Then came the cringe moment: A VIP client called mid-day, waited on hold for 6 minutes, and never came back.

One month later, they switched to automated voice + SMS appointment reminders. Call volume dropped by 70%, front desk stress evaporated, and—get this—no-shows decreased by 37%.

The owner? She finally had time to design her spa’s signature ritual. And the manager? She's now focused on guest delight, not voice mail.

👇 How It Works: Spa-Grade Simplicity

Here’s how automating your reminders works behind the scenes:

🛠️ 1. Integrate with Your Booking System

Use tools like Aesthetix CRM, Vagaro, or GlossGenius to schedule reminders without lifting a finger.

📲 2. Choose Your Method

Send reminders via:

  • Voice calls with a branded spa greeting

  • SMS (with emojis, of course)

  • Emails (for your bougie, inbox-loving clients)

🕐 3. Set Your Timing

Pick when the reminder goes out:

  • 24 hours before

  • 3 hours before

  • Or even both!

👤 4. Personalize the Message

Yes, you can include their name, service, time, and even say, “We can’t wait to pamper you 💆‍♀️✨” like the luxury vibe goddess you are.

📈 What You Gain (and Why It’s Genius)

This isn’t just about saving time. It’s about reclaiming your front desk’s power to create an experience, not chase a checklist.

🍾 Productivity Boost:

  • Free up 3–5 hours a week for your team

  • Reduce missed appointments = more revenue

  • Front desk becomes a concierge, not a call center

💎 Client Experience Upgrade:

  • No more missed reminders = fewer “Oops, I forgot!” texts

  • VIP clients feel seen and cared for

  • Smooth, sleek, and professional (like your spa robe closet)

📊 Data You Can Use:

  • Know who confirmed, who cancelled, and who ghosted (so you can follow up like a boss)

🧠 The Glowelle Lesson?

If your spa’s reminder system relies on human memory, it’s already outdated.

You don’t need to hire more staff. You need smarter systems. You need automation that feels just as luxurious as your experience.

Remember: A calm front desk = a calm spa.

NEED HELP RIGHT NOW?

Here are three actionable steps you can take today to boost your profitability and maximize the potential of your existing customer base.

  1. Watch our Luxury Spa Growth Series: 3 Free Videos

  2. Order my Free Book: Strategic Loyalty

  3. Order The Growth Accelerator Kit:

    It's the science of transforming a first-time visitors into lifetime VIPs who book regularly, spend more, and refer others to your spa without being asked.

    ➡️ It's a proven system that works specifically for premium spas, even if you've tried "everything" before.

Keep Glowing
✨The Spark Crew