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No More “Let Me Think About It”: Why Urgency Must Live in the Consultation Room

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Welcome to another issue of the Glowelle Spark — your go-to newsletter for smart, sustainable spa growth.

Each edition is crafted to share practical, proven strategies that elevate client loyalty, boost revenue, and create a more elegant & profitable business behind the scenes

 In Today’s Issue

We dive Into…

The exact reason why most consultations fizzle instead of convert—and how a simple shift in language and energy can turn maybes into “book me now.”

Have you watched the 3-part video series Luxury Spa Growth yet?

Learn how top spas are turning one-time visits into lifetime VIPs by clicking here! 💌

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🧠 Truth Bomb: If They Have to Think About It, You’ve Already Lost

Here’s the harsh reality:

When a client says, “Let me think about it,” 9 times out of 10?

They won’t.

Not because they didn’t like you.
Not because they didn’t want the treatment.
But because you made it feel optional instead of obvious.

Luxury buyers don’t want time—they want certainty.

And when you don’t lead the decision?
They default to indecision.
Which is fancy for… ghosting.

🕯️ A Little Story from the Treatment Room

One spa owner had a flawless consult.
Dim lighting. Lavender in the air. The client was nodding and asking all the right questions.

She was a dream.

The esthetician said, “Here’s the package. Let me know if you need time to think about it.”

And just like that, the spell broke.

The energy shifted from premium experience to awkward pitch.

The client smiled, said thank you, and left.
And the spa never heard from her again.

Not because the offer wasn’t good.
Because the moment passed.
And luxury doesn’t chase—it chooses.

🧊 The Cold Truth: “Think About It” Means “I’m Not Convinced Yet”

And it's not the client’s job to convince themselves.

It’s yours.

Here’s what luxury buyers expect in a consultation:

  • 💡 Clarity: What’s the best option for me?

  • 💰 Confidence: Is this worth it?

  • 🧭 Leadership: What do I do next?

If you don't give them that?
They’ll seek it from someone else.

🎯 The Fix: Infuse Urgency (Without Feeling Salesy)

Urgency doesn’t mean pressure.
It means momentum.

It means making the client feel like this is the moment—because it is.

Here’s how to do it:

✅ 1. Pre-Frame The Expectation

Before the consult even starts, say:

“Today, we’ll walk through your goals, and I’ll recommend a plan. If it feels like a fit, we’ll get you booked in right away.”

Now they’re expecting to say yes. 🪄

🗣️ 2. Speak in Certainty, Not Suggestions

Instead of:

“You could try…”

Say:

“What I recommend is…”

Instead of:

“If you’re interested…”

Say:

“The next step is…”

👑 Queens don’t ask permission to lead. They just lead.

📦 3. Present ONE Clear Offer

Confusion kills conversions.

You need one hero offer—the VIP facial series, the membership, the Glow Plan.

Then position it like this:

“This is what I’d pick if you were my sister.”

Make it personal. Make it decisive.
Make it easy to say yes.

🧾 4. Give Them a Reason to Start Now

Urgency needs a “why now.”

Try:

  • 🎁 “I have two bonus add-ons I can include if you start today.”

  • 📆 “This is the last spot we have this month.”

  • 🛎️ “Our new clients usually begin within 3 days for the best momentum.”

📲 5. Don’t Let Them Leave Empty-Handed

Always book something before they walk out:

  • A deposit

  • A follow-up

  • A skin prep appointment

Never send a luxury client away to think.
Send them forward—into action. 💥

💎 The Glowelle Lesson: Selling is Serving—When You Do It Right

Saying “Let me know” doesn’t feel classy—it feels uncertain.

You’re not a store.
You’re a sanctuary.

When you guide your client toward a decision,
you’re not pressuring them.
You’re protecting their intention.

They came to you to change something.
Don’t let them leave unchanged.

Because it’s not just about facials anymore—it’s about flawless follow-through.

NEED HELP RIGHT NOW?

Here are three actionable steps you can take today to boost your profitability and maximize the potential of your existing customer base.

  1. Watch our Luxury Spa Growth Series: 3 Free Videos

  2. Order my Free Book: Strategic Loyalty

  3. Order The Growth Accelerator Kit:

    It's the science of transforming a first-time visitors into lifetime VIPs who book regularly, spend more, and refer others to your spa without being asked.

    ➡️ It's a proven system that works specifically for premium spas, even if you've tried "everything" before.

Keep Glowing
✨The Spark Crew